Blogs
Rebranding now active
Version 80.1.14 is in the app store now for a couple of days.The new app name is ToBeWise Pro for Startups, and with a tagline of "For Your Startup, and Your Life" This is an experiment to see if there is any improvement to the "impressions"...
Simplifying Search: Combining Vector (Semantic) Search and Keyword Search
It was suggested by Griffin that I look into "Vector search" in which a user can simply ask a question instead of entering one or two key words. First off, I am not a fan to the word vector. It has too many different meanings depending on context. And it...
Oh, the joy of thinking/doing nothing (Silent Background Database Refresh)
Re: ToBeWise™ for Startups...This morning I added a dozen or so insights by Peter Thiel, and turned my attention to another matter briefly, then went back to the app. Holy cow, those insights were already there, in the database for everyone, and nobody...
Rebranding self
While I'm going about rebranding ToBeWise™ for startups, I've been giving some thought to rebranding myself. Previously my tagline was "Advisor to Entrepreneurs", but "Startup Advisor" is shorter, uses the key word, more down-to-earth, and just seems more...
Who is the target user? What is the word?
I've been doing startups for a long, long time. Gotta be 60-plus years since the first businesses I started in college. Since then, I've done 7 of my own. And for the last 25 years I've been helping founder/CEOs with their startups. I'm not perfect, but I know a thing...
Is anybody out there?
Now that I can build anything, and can measure the effectiveness of product improvement as well as marketing activities, it became time to enter the dark and murky world of thinking more clearly about who is the target market, what they have to gain from the product....
Measure it to Manage it.
It was evident from the beginning of the ToBeWise™ adventure (ten years ago) that it would be important to be able to measure user metrics, that's just common sense. However, when we started with this project funding was severely limited and the timeline...
ToBeWise™ major changes afoot
I have long planned to reposition the app, but the time required to do a proper job of it seemed a huge hurdle considering the resources available to do the job. But in the fullness of time, the stars have aligned and I am committed to the project. The driver...
Meet the Team
Rio Pedersen is the spark that ignited the content discovery and organization. Tireless, dedicated, focused, and a real pleasure to work with. Namasté! Bitcot has earned an exalted place in app development history by achieving the rare trifecta of delivering a high...
Why and How To Use ToBeWise™
Why to use ToBeWise™ This 5-star app is completely free to use, ad free, spam free, and your usage data is never sold, period. So you can feel safe that your privacy is assured. The content of the app is a carefully curated collection of the wisdom of the ages,...